Working with the online marketplace TheMarket.com we have launched a new campaign to redefine how Kiwis shop.
Kristal Knight, executive creative director, Ogilvy: “We think TheMarket is the best thing to happen to shopping in New Zealand since shopping began. We wanted to create a campaign that redefines shopping, reminding people that TheMarket allows you to shop on your own terms – no more queues, no parking hassles, just you in your own pocket-sized retail palace. It’s everything you’re looking for in one search bar, without the need to put on pants.”